Somewhere along my loooong career in software and technology, I went from being an engineer to a technology marketing professional. It seems over time I accumulated useful tidbits of information you might put down in a “little black book of product marketing.”
And along the way I also successfully mentored other folks on the same journey from engineer to marketer. So for all you techies out there, here’s my attempt at scaling myself…. with a bit of dry humor injected in the process.