Monthly Archives: October 2012

The Presidential Election as an Enteprise Software deal…

Ok, so this is not suddenly going to turn into turn into a political blog, and any replies or comments better be civil and lighthearted. But for those in Enterprise software sales and marketing, by comparison the debate between President … Continue reading

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Five Tips for Developing a Content Factory for Product Marketing and Lead Gen

I’ve become a student of latest ideas on “content marketing” in the past several months, and it seems to be you can boil it down to a few key learnings and tips: Be credible: the most credible content these days … Continue reading

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